Notes
Slide Show
Outline
1
Link Smart
by Thinking
Neighborhoods!
  • Jim Boykin
    CEO, We Build Pages
    www.webuildpages.com
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Your linking neighbors
create your neighborhood.
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How to find your neighbors.
  • Who links to you - They Respect You
  • Who you link to - Who You Respect
  • The Neighborhood - * Several points
    • Who links to those who link to you
    • Common backlinks – similar pages
    • Reputation of pages which link to you
  • Hosting and other Issues
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Who Links to you
  • Google Backlinks is for
    Entertainment Purposes only.
  • Find who links to you by using
    Yahoo Linkdomain:yoursite.com
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Who you Link To
  • Don't just think Backwards,
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Similar Pages
  • Similar Pages Share Common Backlinks
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If you Guessed "Swimming Pools", 
Then you guessed Correct.
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Who's similar in they eyes of Yahoo 
you ask?
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The sites listed in the Yahoo Directory
might be their own "Hilltop" for Yahoo.
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www.touchgraph.com - Google Browser
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DMOZ
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Backlink PAGE Relevance
  • The words linking to page
    as well as
    The other links on that page.
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Directory pages CAN be powerful because of the Linking out Neighborhood of the page which links to you as well (the other links on those pages are some of your neighbors).
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Directory Rules
  • Be skeptic
  • Must be Direct Links (double check code)
  • How old? Older the better.
  • Cache of the page you're seeking a link on? 
    Date of Cache? Supplemental Result?
  • Who else is on the page?
    (Good neighborhood?)
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Hosting Issues with linking neighborhoods
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Your known by the Neighborhoods
you link around.
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So put your site in a Good Neighborhood!